A Feature on SocialBusiness.org

Media Mar 22, 2012

We received an email this morning from Bianca, editor of Socialbusiness.org, letting us know that B1G1 is featured in their article

SocialBusiness.org is an online publication and place to find people, ideas and businesses that are creating positive social change who also partnered with TrendHunter.com, the world’s largest source for trends, which receives over 40 million monthly views.

Read the full article below:

The one for one model of giving has become wildly popular in the social business space over the last couple of years, sparked largely by the success of TOMS Shoes, who give a pair of shoes to a child in need for each one sold.

Recognizing that other business owners would jump at the opportunity to give back to the world simply by selling their products, Buy One Give One was launched in Singapore in 2007 to connect entrepreneurs with causes to do just that.

“Imagine if every time you dined out, a hungry child received a meal,” the Facebook page says. “Imagine if every time you bought a book, a tree got planted. Imagine if every time you saw a doctor, someone in need received care…

“B1G1 makes this possible for any kind of business to give simply and effectively through its ‘Giving Engine’ at www.b1g1.com .”

The Buy One Give One website gives business owners the tools to create their own one-for-one business, with a selection of over 150 causes to support. To date, the social business has helped hundreds of businesses facilitate over 8.7 million “giving activities,” many of which can be seen on the website through the Business List section.

Masami Sato

Masami is the founder and CEO of B1G1 and is the guiding light behind almost every project in B1G1! She is one of the most humble and inspiring people you’ll ever meet.

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