Media Dec 21, 2011

Perspectives Magazines interviewed Patersons Private Client Advisor Alex Hamilton on his B1G1 giving.

Read the full article below:

In the course of his daily work, Patersons Private Client Advisor Alex Hamilton has given 9,585 people access to clean water, 830 children education support, 112 people medication, and five families a goat to provide them with income.

Alex made the decision, with the support of his clients and Patersons, to link his every day transactions to a worthy cause via Buy1GIVE1, a global giving engine which provides the structure and support to change the world and improve lives across the globe one transaction at a time.

B1G1 moves giving from a guilt driven, ad-hoc model to a very specific transaction-based giving model where every transaction gives back. It empowers thousands of enterprises to make a real difference and angage with clients at a deeper level.

“My clients’ favourite projects are where we give Kenyan families a goat which gives them income and food for a year; providing education and child-protection for young girls in Cambodia and providing access to clean water for villages in Mawali”, Alex said.

“Taking a trading loss is not so hard knowing a family will receive a goat or child will receive clean water, or a young girl can go to school.”

Alex believes his transaction based giving reinforces the Patersons value of building strong client relationships.

“This is the new way of giving—making a real and significant difference just by doing what we normally do—my clients love it, it makes a real difference, and its automatic—incredibly simple.”

Masami Sato

Masami is the founder and CEO of B1G1 and is the guiding light behind almost every project in B1G1! She is one of the most humble and inspiring people you’ll ever meet.

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